County challenge to ditch alcohol in January is issued

Balance, the North East Alcohol Office, is urging people in Northumberland to come together and take on the 2018 Dry January challenge.

By The Newsroom
Sunday, 31 December, 2017, 06:49
Liz Morgan, director of public health, Andy Lloyd, head of media and communications at Balance, and Veronica Jones, cabinet member for adult wellbeing and health.

Now in its sixth year, Alcohol Concern’s Dry January asks people to put the excesses of the festive period behind them and start the New Year with 31 days off the booze to feel healthier, save money and reset their relationship with alcohol.

With recent findings showing more than one in four people in the North East are drinking above the low-risk guidelines of 14 units a week for both men and women, Dry January encourages people to take a break which can give the body a chance to recover.

Alongside Northumberland County Council, Balance is promoting the many benefits of giving your body a break from booze, including losing weight, sleeping better and saving money.

Director Colin Shevills said: “Dry January can also stop drinking becoming too much of a regular thing – research shows three-quarters of people who complete the month are drinking at lower levels six months on.”

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Visit www.dryjanuary.org.uk for more information.

“We’re encouraging people to get family, friends and colleagues on board too. It can be a real motivating factor taking on a challenge together and we know that it can make us more likely to succeed.”

Coun Veronica Jones, Northumberland County Council’s cabinet member for adult wellbeing and health, said: “January is the perfect time to make a healthy start to the year ahead, after many people will have indulged in a drink to celebrate Christmas and New Year.

“We’re urging Northumberland residents to have a go at reducing their alcohol intake and enjoy all the benefits that will bring.”